It is through men’s actions that they reveal who they are. From the Sermon on the Mount: “You will know them by their fruits.”
President-elect Trump’s Christmas message (via Truth Social) suggests that he fails to appreciate (or even grasp) the spirit of Christmas as traditionally understood. Peace on earth? Faith, hope, and charity? The blessings of giving? Good will toward all? The birth of a Savior?
Naw. None of that. Those sentiments have nothing to do with Trump or his “MERRY CHRISTMAS!” that follows “GO TO HELL!” and “MAY THEY ROT IN HELL.”
We can, however, see a faithful, unwavering reflection of the man – and his embrace of Christmas – if we look at his Trump Store site. Donald Trump is never more in his element, never does his character reveal itself more clearly, than when he is squeezing a profit off his name. And he is at it now as never before.
From yesterday’s Washington Post:
The Trump Store has a gift for every patriot on your Christmas list.
It’s a little late for this year’s celebrations, but you can get a very early jump on next year and count down with the $38 Trump Advent calendar. Or trim the tree with a $95 Mar-a-Lago bauble or a $16 MAGA hat ornament, sold in nine colors. (A glass version of the hat ornament is $92.) Stuff stockings with an $86 “GIANT Trump Chocolate Gold Bar” and a $22 pair of candy cane socks printed with “Trump.” Prepare a holiday feast with a $14 Trump Christmas tree pot holder and $28 Trump apron featuring Santa waving an American flag.
The profits from these holiday trinkets do not benefit a political committee or a charitable cause, but the Trump Organization, the Trump family’s privately owned conglomerate of real estate, hotel and lifestyle businesses. As the company encouraged customers to celebrate the holidays with Trump gifts for all ages, President-elect Donald Trump personally profited off of his upcoming term in a manner that is unprecedented in modern history — even during his unconventional first stint in the White House.
Take a look. The pull-down menu for Collections features Holiday Gift Guide,45-47, Trump 45 Collection, Fall Collection,Sweet Treats, The Honey Collection,Pickleball Court Sports, Gold Collection,Mar-A-Lago, Made in America, and New Arrivals.
Something for everyone on your list. Men, women, kids, and dogs. A range of price-points. And links at the bottom of the page to other Trump-branded stuff (hotels, golf, real estate, wine). Trump and family are making a play to cash-in big time on his second go-round in the White House.
Now that represents, for Donald Trump, the spirit of the season. The message is loud and clear.
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